Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

What Really Matters

Suzanne Shelton, EEBA board member and CEO of Shelton Group, will share her firm’s latest findings and recommendations, pulling from their ongoing Pulse studies, as well as surveys conducted for members of the EEBA Builder Benchmark groups and digital marketing work performed for high performance builders.

Instructor: Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Selling the Value of Above-Code Programs

It isn't crazy to say that common expectations people have of the place they call home are centered on peace of mind benefits such as safety, health, comfort, efficiency, and affordability. How do you make purchasing your home the easiest and most confident choice for your buyers?

Instructor: Jala Curtis, Rusty Buick
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Marketing to a Changed Market

The COVID-19 crisis is causing homeowners to re-evaluate their needs and wants in a home. That will likely be good news for the high performance home building community.

Instructor: Suzanne Shelton

Coronavirus & Systemic Changes in the Housing Industry

There are many unknowns swirling around the Coronavirus right now, but one thing is certain: there will be long-term system changes in the housing sector that will place new demands on building professionals and manufacturers alike. 

Instructor: Sara Gutterman
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EEBA members are part of a community of thought leaders and early adopters from all facets of the home building industry that strive ot help each other build resource efficient, healthy and resilient homes while engaging with the next generation through workforce development. Become a member today and help high performance home building thrive.

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